- Get
rich
- No, the Internet is NOT paved with gold,
but it is possible to make a profit on the Internet. Mostly it is through online
sales of merchandise or (occasional) information. Before you enter this arena,
do some research. Is there a market for your product or information? Is your product
something you CAN sell online? How will you deliver your product? Many businesses
have made a profit online, many others have tried, and failed. Web Designers of
Middlebury believes in the power of the Internet. Most of our clients who are
selling on the Internet are making a profit. With a combined efforts of Design
and Promotion, anything is possible
- Promote
your products
- Maybe your product can't logically
be sold online, but you do want people to know that you HAVE a product. Many businesses
provide information about the products they are selling from a physical store.
Create sales - Even
if you are might not be selling online, you can create additional sales.
Many people prefer to walk into a physical store to purchase items. If you provide
information online about your products, and directions to your store, hours and
phone numbers, you could increase the foot traffic.
Promote
idea, hobby etc.- Many you're not out to make
money, but you are passionate about an idea, a hobby or even a political opinion.
You can share this with millions of people.
Sell
information- Do you have information
to share? You can certainly sell that information. Whether you provide an electronic
copy, or provide access to a "members only" section of your web site,
information can be a valuable commodity.
Take
orders - If you are going to sell, then you
need to be able to take orders, and accept money.
Provide
samples- You can provide electronic samples
of your product. If it's software, you can provide a "lite" version.
A book could provide a chapter or two. Even accept mailing addresses to provide
"free samples"
Provide information
about your organization- Who are you? You can
provide information about your organization, your goals, your history. Anything
that a prospective customer would like to know about your company.
Provide
support or service to existing customer- Already
made the sale? You can provide support to existing customers. Electronic/PDF copies
of your manuals. Are you constantly answering the same questions over and over?
A Frequently Asked Questions (FAQ) page can almost eliminate those time consuming
phone calls.
I want a Web Presence- There
is nothing wrong is simply wanting a Web Presence. Create a catchy domain name,
put it on your business cards and all of your advertising. Setup a small site
that provides contact information and see what happens. If you name is catchy
enough, and people see it enough, when they need your service, they will go to
your site. This type of web site is commonly called a "Business Card Web
Site". It works the same as handing out your card to everyone you meet.
Now
that you've decided that you need a web site, you'll need to work with someone
to host, design, create, promote and maintain your site. This should NOT be the
biggest expense for your organization. Explore our site for the affordable services
we provide.
